Marketing Analyst - Demand Generation/B2B

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ABOUT ULTIMATE.AI is Europe’s leading customer service automation platform. We help businesses scale their customer service with artificial intelligence. helps customer service agents work faster and smarter by providing them AI tools that augment their workflows. For our enterprise clients, we significantly enhance customer experience at lower costs. For the agents, we improve job satisfaction and provide freedom to focus on what really matters: the customer.

Our technology is market leading. We are a small team - based across Helsinki and Berlin - with a big vision and are growing rapidly. We’re backed by Techstars and some of Europe's biggest name VCs. We’re proven; we’ve won major enterprise clients and are focusing heavily on our European expansion. This is an exciting opportunity to join a fast-growing startup at the get-go.


  • Configuration and administration of all marketing-related HubSpot processes, including user management, security, developing and maintaining workflows, dashboards, and reports. 
  • Design and implementation of marketing reporting; continuous improvement of transparency for marketing team and management with regard to the progress of marketing activities. 
  • Definition and implementation of an attribution model and reporting.
  • Coordination and tracking of the relevant KPIs for budget planning and medium-term business planning in close cooperation with the other departments. 
  • Maintain systems and continuously optimize our data quality in terms of analysis, implementation and structuring. 
  • Close collaboration with the Director of Marketing and other team leads to continuously improve our customer experience. 
  • Train our team on all process changes within HubSpot CRM, including process documentation. 
  • Maximize customer success from marketing leads to contract conclusion. 

About You: 

  • At least 3 to 5 years of operational data analytics experience in a fast-moving environment such as a dynamic tech start-up. 
  • Previous experience with HubSpot, Google Analytics, social analytics, and online marketing tools such as Ahrefs or Searchmetrics. 
  • A proven track record of independently building attribution models, KPI dashboards, and holistic performance reports. 
  • Very good knowledge of Microsoft Excel / Google Sheets; skills in SQL are a strong plus. 
  • Excellent analytical skills, highly structured and detail-oriented. 
  • Possess a proactive way of thinking in conjunction with strong communication skills in order to implement clear action plans based on generated data insights. 
  • You have very good knowledge of English, written and spoken. 


We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, or disability status. prohibits discrimination and harassment of any kind: is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment.

Or, know someone who would be a perfect fit? Let them know!


Ritterstraße 12
10969 Berlin Directions View page

We've got you covered

  • Great Compensation

    You bring your best and so do we. We reward people for their impact on the long-term growth of the company.

  • We Trust You

    We trust you to be brilliant and empower you to achieve your goals. You own your methods, we share our results.

  • Stock Options

    If we succeed, everyone gets to share in the upside. Join our journey into a billion-dollar company and reap the rewards.

  • Personal Development

    We want to grow, together. You get €1000 per year Personal Development budget to spend on activities that help you succeed.

  • Free Snacks

    It's hard to think on an empty stomach. Our fridge stays well-stocked so you can focus on what you do best.

  • Office Dogs

    Our office dogs are endless balls of positivity. Got a break in between calls? Play fetch! Have a dog of your own? Bring it in to join the fun.

  • Great Location

    Whether its in Helsinki's Startupland or the heart of East Berlin, our offices are at the center of two of Europe's coolest cities.

  • Team Lunches

    Those who eat together stay together. Our regular team lunches are a time to wind down and get to know each other.

  • Flexible Working

    We hire great people and we trust them to own their impact. You know how you work best. Earlybird or remote worker; we let you manage your time.

  • Company Offsites

    We take having fun seriously and our company offsites are legendary. We celebrate our successes as a global team.

  • 360 Health Insurance Cover

    Your health and wellbeing is important to us. We offer extensive healthcare coverage to our team to make sure you're looked after.

  • Monday Breakfasts

    We kickstart every Monday with a team breakfast, made by one of us. We use the time to catch up and get pumped for the week ahead.

We're smart, hungry and mission-driven about changing the world. Great culture is core to that - because we believe people are more inventive when inspired, more productive when passionate and more resourceful when recognised.

We trust our people to be brilliant and empower them to own their impact. Join our team and work alongside some of the smartest people we know. 


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